I Just got back from the first evening of Startup Weekend. WOW! Nothing quite like having the honor of 72 crazy-smart-and-capable individuals choosing your idea and going at it full bore. So far everyone has been really dedicated and focused on the task - it’s a really exciting environment to be part of. We started at 6PM, and in that time we’ve:

• Discussed and chosen an idea
• Discussed overall vision and brainstormed product capabilities
• Decided on and registered domain name
• Creative team has most of the logo concept completed.
• Legal has incorporated, trademarked, and done all sorts of crazy research on the concept space and SMS regulations
• User Experience team has a good idea of how things are going to progress
• Development team has decided on dev. platform and is working up models installing tools and all that jazz.
• Marketing has a multitude of monetization strategies they’re considering.
• David Cohen has blogged 14 posts on the progress along with various video segments

Going into Startup Weekend I was a little concerned with managing the dynamics and communications among such a large group, especially with so little time to execute. Turns out my concerns were for naught as Andrew Hyde has been doing a wonderful job of managing Startup Weekend,  constantly soliciting feedback from the individual groups and moderating hourly status meetings to keep everyone up to date of the latest efforts in each team as well as the overall direction of the concept.

We start again at 8:30 am tomorrow morning with our staff meeting and mini-yoga session. Everyone is determined to get a lot accomplished tomorrow - mockups and skeletons in the morning and the developers have even signed on to some sort of demo by evening.

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